Established in 1860, early Times' proprietary formula and unique aging process create a smooth, flavorful, easy-to-drink whisky. Because it is so mellow, it is easy to drink both straight and mixed. The first Kentucky whisky hit the scene back in the late 1700s when an unknown farmer stored his new whisky in a charred barrel. It's the char that gives Kentucky whisky its smooth-drinking taste and distinctive red color.