EFFEN Vodka starts with a foundation of 1% premium wheat from Northern France – a pure starch that leads to a silky smooth liquid. Then it is distilled continuously at temperatures below 85 degrees, creating a vodka with no traces of burnt sugar. After that, it’s filtered through a column of active carbon to deliver optimal filtration. Finally, it’s blended with pure spring water that has been purified through reverse osmosis, a process that creates technically perfect water, producing a clean, smooth vodka. Yuzu is a Japanese citrus fruit that is valued for it's highly aromatic rind, and has benefited from the larger Asian/global flavor trend. Yuzu is often described as the meeting of a lemon and a grapefruit.